Black Stilt Seed-to-Cup Fundraiser

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Thursday, June 3rd, 2010
7:00 AM to 1:00 PM

NEW BOOK, NEW COFFEE RAISE FUNDS AS ‘GIVE-BACK’ TO THIRD-WORLD COFFEE FARM FAMILIES

VICTORIA, BC | On Thursday, June 3 The Black Stilt Coffeehouse will launch its book, From Seed-to-Cup: A portrait of great coffee, and its limited-edition Rio Negro coffee. This day-long event at both Black Stilt locations will offer special purchases that will raise funds for coffee farm families and, in particular, their children. Funds raised will be distributed through the Oughtred Coffee Trust.

One free cup of Rio Negro coffee will be offered to everyone who purchases a product fundraising item.

“We want to make a positive impact in the lives of the people who work so hard to bring us our wonderful coffee,” says Dave Crothall, Black Stilt’s owner and barista.

“We traveled to Costa Rica to learn all we could about our coffee and came away with new-found knowledge about the people. It strengthened our commitment to be a leader in promoting and educating our customers about ethical coffee.”

To this end, The Black Stilt, in conjunction with Oughtred Coffee and Tea, has written and produced a high quality photo-journal book. It tells the story of the process and the people in ethical coffee’s remarkable seed-to-cup journey. The book has been manufactured with wind power and 100% post-consumer waste recycled paper (FSC certified).

Rio Negro – of which there are only 80 lbs available – is a Rainforest Alliance coffee of which Crothall is particularly proud. “It’s a first for a barista like me to be able to share personal stories with customers about every step of this ethical coffee’s seed-to-cup journey, and how it has helped, not harmed its farmers and its environment.”

“The third wave of coffee has been around for awhile,” explains Crothall. “Now people want to know that they coffee they are drinking is positively impacting the countries of origin.”

Everyone is invited to The Black Stilt to help raise funds for the Oughtred Coffee Trust.

The Black Stilt Coffeehouse, established in 2005, is a triple-bottom-line, carbon-neutral company that leads by example with what is needed to create healthy, sustainable communities. Additional information at www.theblackstilt.com; (250) 370-2077