Marketing 101: Marketing Like a Rock Star

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Wednesday, October 19th, 2016
9:00 AM to 12:00 PM

Effective marketing for your small business comprises many elements, but understanding WHO you are marketing to and WHY is key.

In this workshop we will build on the keynote and delve into the aspects of an effective Marketing Plan honing in on the one element - your target Market and your Ideal Client. Led by Deb Alcadinho, business advisor & marketing and branding strategist at Your Brand Power, Deb will spend 3 hours with you showing you how to identify your market and clients, where your customers are, how to find them, speak to them and retain them. This key piece is fundamental to effective marketing.

Take this training and you will:  Feel a greater ease finding customers  Communicate what you are selling more easily  Save time and money marketing  Not practice the ‘spray and pray’ method of marketing and have a more targeted approach Deb will provide the understanding, framework and we’ll do some exercises together to get you well on your way to Marketing Like a Rock Star!