Google Destination Marketing - Tourism Cowichan

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Tuesday, July 10th, 2018

On July 10, a team from Google will be travelling through Cowichan to verify businesses and take new 360° photography.

On July 10, a team from Google will be travelling throughout Cowichan and Vancouver Island to verify businesses, optimize existing listings, and provide 360° photography. This is the result of a new agreement between Tourism Vancouver Island and the Google Destination Marketing Organization (DMO) Partnership.

Increasing the visibility of our stakeholders and providing this information to visitors is paramount to the work we do to support tourism businesses and market Vancouver Island as a world-class destination, and for that reason, Tourism Vancouver Island will be providing these services for free to our stakeholders.

HOW IT WORKS

The data in many of Google’s online properties, including maps, local search, and reviews, is supplemented through a business’ Google My Business profile. Business owners can claim their Google My Business listing but are required to complete a verification process. While this typically requires businesses to wait for a postcard with a verification code, the new DMO Partnership Program empowers Tourism Vancouver Island to verify businesses on location.

WHAT IF I ALREADY HAVE A GOOGLE BUSINESS LISTING?

For businesses that have already claimed their listing, Tourism Vancouver Island’s verification team will be providing optimization services, which will include taking 360° photography for their listing and providing best practices for listing maintenance.

In addition to verifying business listings on the spot, Tourism Vancouver Island will be able to provide verification codes to more remote tourism businesses through the Trusted Provider program.

HOW TO PARTICIPATE

If you’d like to claim your listing or optimize your existing profile, please contact Tourism Vancouver Island at [email protected].

We look forward to helping you increase the visibility of your Google Business listing!