Vancouver Island Events Website

In January 2011 HarbourLiving.ca asked it's Enewsletter subscribers and website visitors to complete an online survey.

We'd like to thank the 536 readers who took a moment to answer a few short questions, and help us with decisions that will make HarbourLiving.ca an even better resource for Island events information!

Here are the results:

96% Live on Vancouver Island

85% Female and 15% Male

AGE

1-20      4      0.75%      

21-30     41     7.68%     

31-40    84     15.73%     

41-50    141     26.4%     

51-60    148     27.72%     

60+     116     21.72%

# of people in household

1-2      347      65%      

3-5     171     32%     

5+     15     3%

Education Level

High School      94      17%      

College/University    415     78%     

Other     40     5%

Subscribers of HLW

94% of people surveyed were subscribers

What type of events are you most interested in? (Check your Top 3)

Music 407 76.07%

Theatre 397 74.21%

Sports 106 19.81%

Dance 125 23.36%

Comedy 222 41.50%

Workshops 181 33.83%

Culinary 194 36.26%

Markets 259 48.41%

Home and Garden 228 42.62%

Fundraisers 83 15.51%

Health and Wellness 219 40.93%

Gallery | Exhibitions 178 33.27%


When do you USUALLY buy tickets to events?

As soon as it is announced 127 23.83%

Several weeks prior to an event 269 50.47%

A couple of days prior to an event 143 26.83%

The day of the event 25 4.69%


Which method do you most frequently use to purchase tickets?

In person from whatever ticket location 144 27.22%

Over the phone 156 29.49%

Through a website 286 54.06%

How often do you visit the website:

More than once a week      56      10.57%      

Weekly     353     66.6%     

Monthly     121     22.83%     

How frequently do you click on a banner ad on HarbourLiving.ca to an event or business website?

Never      46      8.66%      

Occasionaly     175     32.96%     

When I see something that is of interest     310    58.38%


Do you search event listings outside of your own region?

Yes     346      64.55%      

No     60     11.19%     

Sometimes     130     24.25%     


Where do you MOST often find out about events?

HarbourLiving.ca 317 59.25%

Television 55 10.28%

Radio 94 17.57%

Newspaper 216 40.37%

Other print event listing 33 6.17%

Posters around town 70 13.08%

Word of mouth (friends and family) 124 23.18%

Facebook 51 9.53%

Twitter 8 1.50%

Website other than HarbourLiving.ca 34 6.36%


Here is some of the comments we received:

  • I like everything the way it is now. Keep up the Great Work!!!!!
  • It's the easiest way to find out about "things" happening and to tell friends and visitors where to check out etc.
  • I think it's great. Easy to navigate and pleasing to the eye.
  • I enjoy it... it is very informative... It includes lots of diversity in things that interest us.
  • I actually signed up right around the time the website started and have always enjoyed how easy it is for me to search for events. I especially like the movie section link. I have told many people about this website.
  • Like: it's timely and current; click-throughs to event/organisation websites; everything in one place (rather than trying to figure out what's on during any given week by reading various sources, watching for posters, etc.). Dislike: Well... nothing . Like, like, like! This is my major source for recreational planning.
  • Love this site! Keep up the good work. I work at a hotel and it gives me ideas of what to tell tourists to see or check out while they are visiting. It also lets me know ideas that are going on in areas close to where we live that we have not heard about yet. I have 2 young boys and am very busy so the weekly e-mail gives me lots of ideas without having to search for them on my own. Also love the fact that you can look up "family" or "free" events! Thank you!
  • I LOVE HarbourLiving! Just moved here from Vancouver, all my friends thought I'd be bored out of my mind but now they come here to events I find via your listings ! Thanks so much.

Click Here for more information on advertising to our Website Visitors and our Enewlsetter subscribers.

 

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